[ DOC-PRIV-04 ]   Effective February 2018 · Last reviewed 2026

Privacy
Policy.

How we collect, store, and use the information you give us when you register a pet, look up a chip, or send us an email.


This practice is required to provide our clients with notice of our privacy practices with respect to protected personal information collected from this website.

02 — Information security

Sensitive data is encrypted end-to-end.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way, such as the Secure Socket Layer (SSL) protocol. All forms have 256-bit encryption to securely transmit information.

We take appropriate security measures to protect against unauthorized access to or unauthorized alteration, disclosure, or destruction of data. These include internal reviews of our data collection, storage, and processing practices and security measures, as well as physical security measures to guard against unauthorized access to systems where we store personal data.

Email is not encrypted. Our privacy policy does not cover content transmitted via email to our office — please don't send sensitive information that way.

03 — Log information

What our servers record automatically.

When you use our website, our servers automatically record information that your browser sends whenever you visit a website.

These server logs may include information such as your web request, Internet Protocol address, browser type, browser language, the date and time of your request, and one or more cookies that may uniquely identify your browser.

Cookies enable us to customize your browsing experience and speed up website load times. You have the ability to accept or decline cookies at any time. If you decline cookies, you do not have access to the benefits of a custom browsing experience.

04 — Information sharing

We don't sell your data. Full stop.

Our monthly newsletter service sends newsletters with information relevant to your topic of interest. Your email will not be sold, rented, or leased to a third party.

You may remove your name from the newsletter list at any time by following the removal instructions at the bottom of any newsletter sent.

05 — Social media policy

Our social presence is governed by their privacy policies, not ours.

We are not responsible for any information collected by social networks on which we maintain a social media presence. These include, but are not limited to, Facebook, Google, Twitter, Pinterest, and LinkedIn.

Each social network has its own privacy policy and it should be read before creating an account on the network. We are not responsible for any marketing or retargeting performed by a social network after you have visited our pages.

06 — Changes to this policy

We'll post any changes here.

Please note that this Privacy Policy may change from time to time. While we expect most such changes will be minor, we will post any Policy changes on this page.

Effective February 2018 · Reviewed 2026